• More than 80 shades that allow for a wide variety of natural, red, copper, and chocolate tones • Pixel Technology that provides instant shine and a natural quality to the hair • Perfect coverage, covers up to 100% of white hair • Long-lasting shine and color intensity • Outstanding color intensity • Directions for use: mix in a 1:1 ratio or 1:2 for high-lift shades, with 10, 20, 30, or 40 volume developer depending on the percentage of gray hair or the level to lighten • Maximum processing time of 30 minutes, 35 minutes for red, copper, and gray shades, and 45 minutes for high-lift shades • 60 ml format